CPR Online

Spotlight: Jessica Day, Employee of the Month – June 2011

Where did you earn your degree?

I earned a Bachelor of Arts in Public Relations with a minor in Fine Arts at Hofstra University, 2009

What was your major?

I majored in Public Relations.

Previous experience…

Prior to joining the CPR team, I interned at a variety of companies including WEPN 1050 ESPN Radio based out of New York City, as well as Beckerman, .  Working with ESPN was a great experience as I traveled the tri-state area assisting with promotional sporting events, and had the opportunity to work with radio personalities such as Mike Golic and Mike Greenberg of the “Mike and Mike in the Morning” show.

My internship with Beckerman however, was what really prepared me for my career in Public Relations.  I was able to work directly with senior staff, assisting with daily pitching, press release drafting and working directly with members of the media.  From Beckerman, I moved to 5W Public Relations.  Working as an Assistant Account Executive on a variety of health, wellness and beauty clients, I gained a tremendous amount of experience working with members of the media including top tier news outlets such as AOL.com, Forbes, Fox News and Good Day New York.  NYC PR agencies are a whole other breed of PR, and the fast-paced, constantly changing work environment prepared me for any challenge I may face in the future!

What do you consider your greatest accomplishment?

Throwing the best dance parties with last month’s employee of the month, Lauren Kennedy, obviously…

How did you motivate yourself to get to where you are now?

I’m a natural hard worker and thrive off of my personal and professional accomplishments.  When I do good, I feel good, when I do bad, I feel bad.  I’m always trying to better myself in any way I can, and that includes professional experiences.

Talents/Hobbies:

The staff here at CPR can tell you I’m the resident artist and singer!  When I’m not tracking down members of the media, you can find me playing the ukulele and posting videos singing some of my favorite tunes.  Music will always be a part of my life, and I’ve had great opportunities to be a part of some fantastic choir groups throughout my years including the NJ All-State Chorus, as well as the co-ed acapella group, Sigma’capella, throughout college.

Choosing to minor in Fine Arts while at Hofstra was definitely one of the best decisions I could have made.  Not only is it my hobby, but it is one of my passions, and putting a paintbrush in my hand can turn any bad day into a great one!

Who are your mentors?

I have a lot of strong and powerful women in my family and I’ve always looked up to them, and turned to them for advice when needed.  My parents of course are my biggest advocates and have always been there to provide me with guidance.  Of course I can’t forget my co-workers, especially here at CPR.  From the hard work and dedication that I see every day from each and every one of them, I know I can turn to them for help and they will be there to lend a hand.

What is the best thing about working at CPR?

My co-workers and their acknowledgment of the importance of a personal life.  Public Relations can be a cut-throat, very intense industry to work in, and when joining CPR it was a breath of fresh air to witness the positive relationships between the entire staff.  Everyone works together as a team, collaborating on every project from pitching to developing proposals.  All ideas are welcome and support is always there.

Any funny work stories you can share?

One day, my co-worker Ervin Torres and I were asked to bring our instruments to work in order to surprise our President and CEO, Joe Carabello on his birthday.  I never thought that I would be playing my ukulele and singing during work hours, but sure enough Ervin and I ran outside during a quick break to practice, “Happy Birthday.”  It was funny to see the look on Joe’s face when he walked into the conference room while Ervin and I were serenading everyone with our duet of “Happy Birthday!”

What’s your guilty pleasure?

That would be Reality T.V.  “Keeping up with the Kardashians” is probably one of my favorite shows to watch on television, besides “True Blood” of course.  I don’t know what it is about watching other peoples’ lives that draw me in, but put on a Reality TV marathon, and you can bet your booty I’ll be glued to the T.V.   Terrible, I know.

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