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Principal Solar Releases White Paper, “Navigating by the Sun: U.S. Department of Defense Takes Aggressive Lead as Early Adopters of Solar Energy”

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Principal Solar Releases White Paper, “Navigating by the Sun: U.S. Department of Defense Takes Aggressive Lead as Early Adopters of Solar Energy”

Department of Defense solar energy initiatives poised to significantly influence national security, health of the U.S. economy and wide-spread consumer adoption of solar energy technologies


DALLAS, TX –April 24, 2012 —
Principal Solar, Inc (PSI; OTC Pink: PSWW), a publicly traded renewable energy holding company rapidly advancing the inevitable, worldwide utilization of solar energy through a unique roll-up strategy, today announced the release of its White Paper, “Navigating by the Sun: U.S. Department of Defense Takes Aggressive Lead as Early Adopters of Solar Energy.” Authored by Michael Gorton, chief executive officer and chairman of PSI, and Rebecca “Becky” Halstead, Brigadier General (retired), the paper explores the leadership role the U.S. Department of Defense (DoD) is playing as early adopters of solar energy technologies.

“Driven by climate change and the need for energy security, the DoD’s solar energy plans are designed to strategically maximize effectiveness during military, disaster relief and humanitarian engagements,” says Gorton. “As initiatives unfold, the DoD is serving as a huge laboratory, laying the groundwork for widespread adoption of new ideas for optimizing efficiency and creating zero-energy environments in which users consume only as much energy as they generate.”

Efficiencies gained from a greater reliance on solar energy have the potential to create energy independence, shrink risks for military personnel in the field, reduce the DoD’s carbon footprint and drive clean energy innovation for the entire nation.

“As the DoD’s large-scale mission unfolds, it will have a direct influence on national security and the health of the U.S. economy, with strategies shaped around overcoming the challenges of energy usage and strategic vulnerability,” adds Halstead.
About Principal Solar
Principal Solar, Inc (PSI; OTC Pink: PSWW) is a publicly traded renewable energy holding company rapidly advancing the inevitable, worldwide utilization of solar energy through a unique roll-up strategy. The company is building the world’s first online library dedicated exclusively to the field of solar energy – a 24-hour gateway to current information, perspectives and thought-leadership: www.definitivesolarlibrary.com. Visit www.PrincipalSolar.com.

Cautionary Statement Regarding Forward-Looking Statements
Statements in this press release that are not statements of historical or current fact constitute “forward-looking statements.” Such forward-looking statements involve known and unknown risks, uncertainties and other unknown factors in the solar energy generating industry (market risk, government regulation, operational risks, etc.) that could cause the Company’s actual operating results to be materially different from any historical results or from any future results expressed or implied by such forward-looking statements. In addition to statements that explicitly describe these risks and uncertainties, readers are urged to consider statements that contain terms such as “believes,” “belief,” “expects,” “expect,” “intends,” “intend,” “anticipate,” “anticipates,” “plans,” “plan,” to be uncertain and forward-looking. The Company does not assume a duty to update these forward-looking statements, except as required by law.

Contact:
CPR for Principal Solar, Inc.
Joelle Caputa
Jcaputa@cpronline.com
201.641.1911 x54

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