CPR Online

Month: April 2011

Birthday Month at CPR

April is the biggest birthday month at CPR. President and CEO Joseph Carabello and Account Managers Ervin Torres, Joelle Caputa and Stephanie Clark (otherwise known as the bullpen crew) all blow out candles within days of each other. The birthday employee of the day is greeted with balloons and banners upon their morning arrival. At …

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Alliance Life Sciences Delivers Recommendation Offering Pharmaceutical Client $13 Million in Potential New Earnings

Methodology Discussed in Newly Published White Paper BRIDGEWATER, NJ – April 27, 2011– Alliance Life Sciences Consulting Group (ALSCG), a leading management and technology consultancy, delivered today a comprehensive recommendation of organizational and process enhancements to a mid- market pharmaceutical client for potentially more than $1 million annually in saved revenue leakage, while allowing the …

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Reflections on Medical Korea 2011

By Laura Carabello Principal: CPR Executive Editor and Publisher Medical Travel Today www.medicaltraveltoday.com What happens when the ambassadors from at least five nations — including Russia, UAE and Kuwait – and hundreds of delegates from at least 40 countries convene in your nation’s capitol city to discuss medical tourism? The answer: Medical Korea 2011 in …

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Friends with Benefits: How to Make Yourself and Your PR Team More Valuable for Journalists

The press release has been drafted, the pitch has been written, the follow up email has been sent, and now it’s time for the phone call. You pick up the phone, excited and eager to talk to the reporter who covers the beat of your client. The reporter answers and you hear, “Sorry I can’t …

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The Allergy Experiment: Does Apple Cider Vinegar Cure All?

Like most allergy sufferers, I dread springtime. I’ve been on allergy medication year-round since childhood, battling reactions to trees, grass (there are four types and I’m allergic to them all!), pollen, dust mites, dogs, cats, raw fruit and vegetables, soy, honey… the list goes on but I won’t. Once April hits and pollen counts soar, …

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The Science of Timing Tweets, Blogs and Beyond

Dan Zarrella, an award-winning social, search, and viral marketing scientist at HubSpot, recently hosted a Webinar titled “The Science of Timing: When to do everything.” The Webinar focused on the best times to tweet, publish blogs, send e-mails, and post on Facebook, in order to maximize exposure and results. Here are some of Zarrella’s tips …

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